Danish Startup Responsibly Raises $2.4M to Drive Sustainable Procurement with AI

In the race to achieve a net-zero world and avert climate catastrophe, sustainability isn't just a buzzword; it's an imperative. And at the heart of this endeavor lies responsible purchasing decisions, where every product embodies sustainability. Yet, to make this vision a reality, greater transparency is needed, especially when it comes to evaluating suppliers' sustainability practices.

Enter Responsibly, a Danish startup armed with AI-driven solutions that promise to transform the landscape of sustainable procurement. In a recent milestone, Responsibly secured $2.4 million in seed funding, with prominent venture capital firms Hambro Perks and Pi Labs leading the charge.

The mission? To democratize access to sustainable procurement by harnessing cutting-edge AI technology. Responsibly's platform provides companies, including retailers and builders, with a powerful tool—a supply network scorecard. This scorecard serves as a compass through the labyrinth of suppliers, enabling companies to automatically assess, report, and act upon the sustainability performance of their suppliers.

The significance of Responsibly's mission is underscored by the growing global awareness of sustainability. As companies increasingly seek sustainability data to meet scope 3 targets and regulatory compliance, Responsibly aims to simplify the data collection process, freeing up valuable time for organizations to focus on building a genuinely sustainable supply chain.

Thomas Buch Andersson, Founder and CEO of Responsibly, encapsulates this vision, stating, "Our mission is to make every B2B purchase in the world truly sustainable and ethically responsible by leveraging cutting-edge AI-driven technology."

Responsibly's platform combines the power of AI with expert data, offering a holistic analysis of supplier sustainability practices. By automating engagement and guiding suppliers on a path to improvement, Responsibly empowers companies to navigate the complex landscape of sustainability effortlessly.